ADW Clayworks
ADW Clayworks is a Canadian owned pottery business. Their business pride’s itself on integrating clay making techniques from all over the world.
Software: Vectornator, Procreate, Milanote
the process
ADW Clayworks business card
moodboard
The client required a natural, classic, yet modern feel for their business cards. I included warm colours while keeping the handmade aspect of their business with sketches of their pottery.
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Driving the classical home made feel, I hand sketched their pottery products directly from their Instagram. Nothing screams unique and handmade than a personalized sketch.
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Keeping organic shapes throughout the business card, it reminds the viewer of the natural ingredients and practices of the company.
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A warm earthy palette exudes comfort and familiarity. The exact feeling the customer will have when posessing one of the client’s pottery pieces.
business card
The sketches were created in procreate and integrated onto the business cards as vectors. I also included blotchy clay patterns including the requested warm palette.
